Online reputation

Your online reputation consists of all the digital footprints you leave on the web and social networks.
It reflects your digital public image.

Because online messages can spread widely in mere seconds, they can seriously damage your personal image.

First step: google your name and check  the results.

Ask yourself the question: “Is this really what I want potential employers to see?”
Decide what can be public and what should remain private, and choose photos that you would like people to see online.
If you are embarrassed by content that includes your image, delete it or make it private.

Second step: build your online professional reputation.

Whether you’re looking for a job or already employed, building your online professional reputation should be a well-thought-out process based on a strategy. Most recruiters acknowledge having googled a job applicant’s name.
It’s best to use LinkedIn or Viadeo, which are professional networks, as well as Twitter and blogs, which attract a lot of professionals. Viadeo has clout in France while LinkedIn has spread worldwide, with a concentration in the United States (two new members join LinkedIn every second).
Think of ways to stand out and let your personality shine. Make sure your online presence is consistent by using the same description (your bio) and same photo, which should look professional.

Facebook, Instagram, Pinterest, Snapchat and TumblR are more personal in nature and give you little opportunity to create a positive professional image. 
If your occupation is somehow artistic in nature, social networks can provide various benefits. For example, you can create distinctive graphic content to showcase your skills.
Many companies have a Facebook account, which helps them recruit candidates.